Re-Design of Packaging

My prototype identified a couple of improvements with my design that could be resolved, these have been highlighted in the re-designs below and supported by a brief description.

(Re-design of Final Packaging)

One of my main concerns was that the cup wouldn't fit exactly to the bottle, there would be a small amount of room between the product and the packaging, this means that the product would be somewhat unsteady when it was being carried as the bottle would be able to move around inside the packaging. I designed a novel method of steadying the bottle, in the lid there would be a centralised hole that fits snugly around each bottle neck, subsequently, securing and balancing the product. Upon observing, I discovered that this would additionally result in a reduction of cost, as there wouldn't be as much biodegradable plastic required to make the Nature Cups. By steadying the bottles inside the packaging, it furthermore eliminates the possibility of any damage that could be sustained to the cardboard carrying strap that wraps itself around all 6 Nature Cups whilst the product is being carried (if the bottles are moving around inside it could damage the strap).