Tuesday, 2 December 2014

Half Hour Booked Tutorial

The lecturer sent all students an email stating that if we wished to have a half an hour tutorial then we could book one, I immediately booked a tutorial with Andy as I was struggling between my 2 favourite ideas, the tray and the liquid container. My last brief talk with the lecturer benefited my project immensely and although he would not be able to tell me what to do, debate around my designs and concepts combined with constructive criticism assists in illuminated both the positives and negatives. 

During the tutorial I began by explaining that I almost immediately dismissed my 'Bag for Life' concept as it became prominent that it had already been over-used in different companies, particularly in supermarkets such as Tesco's and Asda. This made me feel as if I would be taking a 'safe' option that lacked both creativity and uniqueness, it would not offer anything that had not already been offered before, something which Andy agreed with. 

I continued stating that I was struggling to decide which concept to take forward between the Tray and the Liquid Container as both had prominent negatives and positives. Upon presenting both designs the lecturer proclaimed that the Liquid Container had the most potential and was considerably the best concept/design as it directly related to the idea that the Hobsons cider/beer can be both drank and cooked with. We established that the Tray was too simplistic and not as beneficial in the long term as not only are there limited materials for it to be produced from but additionally, it would wear away quickly as drinks are spilt on it etc. 

Finally the Andy gave me some improvements to consider = 
  • Ensure that I write down and blog post about everything I research, this is due to the fact that I mentioned that I have been deliberating constructing the Tray (if I was to do it) out of Water Hyacinth, however currently there is no mention of this in my blog. 
  • I explained that if I was to take the Liquid Container further I would construct it from biodegradable plastic that was impregnated with seeds so that when it biodegrades they are automatically planted, however, he was unsure whether this was even possible as he had only heard of cardboard being impregnated with seeds. 
  • In my shoe box design in Task 3 I created an advertising campaign entitled 'Re-thinking Design...' this was a project developed (by whichever shoe company the design was aimed for - similar to CAT's project entitled 'Zero Carbon Britain') to promote sustainable and innovative design, it would hopefully become a trademark for products that followed the projects ideology. Andy and I debated the idea of developing a similar project for the Hobsons Brewery as a way of advertising their sustainable ideology as well as the fact you can both drink and cook with their beverages, this trademark/project has been named 'Seeds of Change' as it directly connects with my concept of including seeds in their packaging. 
Overall the tutorial was exceedingly helpful and has aided in the advancement of my project within this module. 

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